PRIVACY POLICY
Last updated: 23 September 2026
Em Jane Photography respects your privacy and is committed to protecting the personal information you provide to us.
This Privacy Policy explains how Em Jane Photography, operated by Emily Jane Young in Victoria, Australia ("Em Jane Photography", "we", "us" or "our"), collects, holds, uses and discloses personal information when you visit https://emjanephotography.com.au/, contact us, make a booking, purchase our services, subscribe to communications or interact with us through social media.
We aim to handle personal information in accordance with applicable Australian privacy laws, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs) where they apply to us.
This Privacy Policy should be read together with any booking terms, client agreement, photography agreement, model release or other terms that apply to the particular services you purchase from us.
1. Personal information we may collect
"Personal information" generally means information or an opinion about an identified individual, or an individual who is reasonably identifiable.
Depending on how you interact with us, we may collect information including:
your name;
email address;
telephone number;
billing or postal address;
information provided when making an enquiry or booking;
details relevant to your photography session or services;
names or other details of people participating in a photography session where reasonably required;
photographs, videos or other images where an individual can be identified;
correspondence you send to us by email, contact form, social media, text message or another communication method;
information you voluntarily provide through surveys, promotions, competitions or mailing list subscriptions;
transaction and payment information;
information about how you use our website, including your IP address, browser type, device information, pages visited and referring website; and
information obtained through cookies, analytics services and similar technologies.
We will only collect sensitive information where it is reasonably necessary for our activities, you have provided consent where required, or collection is otherwise permitted by law.
For example, a client may voluntarily provide health, accessibility or other information relevant to safely and appropriately delivering a photography session.
2. How we collect personal information
We generally collect personal information directly from you when you:
submit an enquiry through our website;
communicate with us by email, telephone, text message or social media;
book or purchase photography services;
complete a questionnaire, booking form or client form;
subscribe to our mailing list;
participate in a competition, promotion or survey;
attend or participate in a photography session;
comment on or interact with our social media pages; or
otherwise voluntarily provide information to us.
We may also collect limited information automatically when you use our website through cookies, analytics tools and similar technologies.
In some circumstances, information may be provided to us by another person, such as a family member making a booking that includes you, a parent or guardian arranging photography for a child, a service provider or another person acting with your authority.
3. Why we collect and use personal information
We may collect, hold, use and disclose personal information for purposes including:
responding to enquiries;
arranging and managing photography bookings;
communicating with you before, during and after a photography session;
providing photography products and services;
processing payments and transactions;
delivering galleries, photographs, products or other purchased services;
providing customer service;
maintaining business and accounting records;
administering our website and online services;
improving our website, products and services;
preventing or investigating fraud, security incidents or misuse;
complying with legal, regulatory, taxation or insurance obligations;
resolving complaints or disputes; and
marketing our services where permitted by law.
We will generally use personal information for the purpose for which it was collected or for a related purpose that you would reasonably expect, unless you have consented to another use or the use is otherwise permitted or required by law.
4. Photography and images
As a photography business, photographs and video may contain information capable of identifying individuals and may therefore constitute personal information.
The collection, storage, delivery and permitted use of client photographs may also be governed by the photography agreement, booking terms, model release or consent arrangements applicable to your session.
Nothing in this Privacy Policy gives Em Jane Photography any additional right to publicly use or publish a client's photographs beyond the rights provided under an applicable agreement, consent, release or law.
5. Children and young people
Our website is not intended to collect personal information directly from children without appropriate involvement from a parent or guardian.
As a photography business, however, we may photograph children and hold photographs or information relating to children as part of services booked by a parent, guardian or other authorised adult.
Where appropriate, we rely on the parent, guardian or authorised adult arranging the session to provide necessary information and permissions relating to the child.
6. Marketing communications
We may send you marketing emails or other commercial electronic communications where you have consented to receive them or where we are otherwise permitted to do so under Australian law.
Submitting a general contact or booking enquiry does not automatically subscribe you to our marketing mailing list.
Marketing communications sent by us will identify Em Jane Photography as the sender and provide a way for you to unsubscribe.
You can unsubscribe at any time by:
clicking the unsubscribe link contained in our marketing emails; or
contacting us at contact@emjanephotography.com.au.
We will process unsubscribe requests in accordance with applicable Australian law.
We may retain limited information necessary to record your unsubscribe preference so that we do not inadvertently send further marketing communications to you.
7. Online advertising and social media
We may use advertising and social media platforms to promote Em Jane Photography.
Where permitted by law, this may include using information or website activity to:
understand the effectiveness of advertising;
show advertising to people who may be interested in our services;
create advertising audiences; or
measure interactions with advertisements and website content.
This may involve services provided by companies such as Google, Meta or other advertising and analytics providers.
These third parties may collect or process information in accordance with their own privacy policies.
We will not sell your personal information to third parties for their independent marketing purposes.
8. Cookies, analytics and website information
Our website may use cookies, analytics tools, pixels and similar technologies.
These technologies may collect information including:
your IP address;
browser and device type;
operating system;
pages you visit;
how long you spend on pages;
referring websites;
interactions with website content; and
general website usage patterns.
We may use services such as Google Analytics or advertising analytics tools to help us understand how visitors use the website and to improve our services and marketing.
You may be able to disable or restrict cookies through your browser settings. Some parts of the website may not function correctly if cookies are disabled.
9. Payment information
Where you purchase services online, payments may be processed through third-party payment providers.
We do not ordinarily receive or store your complete credit or debit card details when payments are processed directly by a third-party payment processor.
Payment providers handle payment information in accordance with their own terms, security standards and privacy policies.
10. How we store and protect personal information
We take reasonable steps to protect personal information from misuse, interference, loss and unauthorised access, modification or disclosure.
Depending on the information involved, these measures may include:
password-protected systems;
secure website connections;
restricted access to business systems;
reputable website, cloud storage and software providers;
security monitoring and updates;
backups; and
limiting access to personal information to people who reasonably require it.
No electronic transmission or storage system can be guaranteed to be completely secure. Accordingly, while we take reasonable precautions, we cannot guarantee the absolute security of information transmitted or stored electronically.
11. When we may disclose personal information
We may disclose personal information where reasonably necessary to operate our business or provide services to you.
Recipients may include:
website and hosting providers;
cloud storage providers;
email and communication providers;
gallery delivery or photography software providers;
booking and customer management systems;
payment processors;
analytics and advertising providers;
contractors or service providers assisting our business;
accountants, insurers, lawyers or other professional advisers;
government agencies, regulators or law enforcement bodies where required or permitted by law; and
another party involved in a business sale, restructure or transfer where reasonably necessary and permitted by law.
We take reasonable steps to provide third parties only with information necessary for the services they perform.
We do not sell or rent your personal information to unrelated third parties.
12. Overseas storage and disclosure
Some of the technology and service providers we use may store or process information outside Australia.
For example, cloud hosting, email, analytics, social media, payment or software providers may operate systems or engage service providers in countries outside Australia, including the United States and other locations in which those providers operate.
Where Australian privacy law applies to an overseas disclosure, we will take reasonable steps required by law in relation to the handling of that information.
Because international technology providers may change the locations from which they provide their services, it may not always be practicable for us to identify every country in which personal information may be processed.
13. How long we keep personal information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, or as required for legitimate business, taxation, accounting, insurance, dispute resolution or legal purposes.
The appropriate retention period will depend on the nature of the information and why it was collected.
Where personal information is no longer reasonably required, we may securely delete, destroy or de-identify it where appropriate and where we are not legally required to retain it.
14. Accessing or correcting your personal information
You may contact us to request access to personal information we hold about you or ask us to correct information that is inaccurate, out of date, incomplete, irrelevant or misleading.
Requests can be sent to:
contact@emjanephotography.com.au
We may need to verify your identity before providing access to or changing personal information.
In some circumstances, the law may permit or require us to refuse access to particular information. If this occurs and we are legally required to do so, we will explain the reason for the refusal.
We do not charge a fee simply for making an access or correction request. Where permitted by law, reasonable costs associated with providing access may apply, and we will explain any proposed charge beforehand.
15. Privacy complaints
If you believe we have mishandled your personal information or have a concern about our privacy practices, please contact us at:
contact@emjanephotography.com.au
Please provide enough information for us to understand and investigate your concern.
We will take reasonable steps to investigate privacy complaints and respond within a reasonable period.
Where the Privacy Act 1988 applies to us and you are not satisfied with our response, you may also have the right to contact the Office of the Australian Information Commissioner (OAIC).
16. Data breaches
We take suspected privacy and security incidents seriously.
If we become aware of a suspected data breach, we will take reasonable steps to contain and assess the incident and reduce the risk of harm.
Where we are subject to the Notifiable Data Breaches scheme under the Privacy Act 1988 and a breach meets the legal threshold for notification, we will notify affected individuals and the Office of the Australian Information Commissioner as required by law.
17. Third-party websites and services
Our website or social media pages may contain links to websites or services operated by third parties.
We are not responsible for the privacy practices, content or security of websites operated by third parties. We recommend reviewing the relevant privacy policy before providing personal information to another organisation.
18. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business, website, technology or legal obligations.
The current version will be published on our website with the date it was last updated.
We encourage you to review this Privacy Policy periodically.
19. Applicable law
This Privacy Policy is intended to operate in accordance with applicable Australian law.
Where the Privacy Act 1988 (Cth) and Australian Privacy Principles apply to Em Jane Photography, we will handle personal information consistently with those requirements.
Nothing in this Privacy Policy excludes, restricts or modifies any rights or remedies that cannot lawfully be excluded, restricted or modified.
20. Contact us
If you have any questions about this Privacy Policy, wish to access or correct your personal information, want to unsubscribe from marketing communications, or wish to make a privacy complaint, please contact:
Em Jane Photography
Emily Jane Young
Victoria, Australia
Email: contact@emjanephotography.com.au
Website: https://emjanephotography.com.au/